Literary Analysis Series – First Reading: The W-O-R-D Method
Many small business owners start out with various reasons for wanting to strike out on their own – more time with family, more control over time, less commuting, etc. So, they say, “I want to start my own business.” Well, as was so eloquently pointed out in this seminar, any business needs to have a company vision.
The first part of your roadmap is your starting point. It lists the types of products or services that you are offering to your customers. It also lists who your target market is. For example, you may be thinking of operating a lawn care business in your town. You believe that you can get plenty of business in the town whee you live.
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Once you have a defined product or service, then you need to write your vision and mission statements. A vision statement can simple state “to have the best lawn care service in the area” A mission statement would read something like “to make a profit while providing a high quality service to my customers.” Along with the vision and the mission statements, you also must list your core values. These can include honesty, integrity and courtesy. These are simple reminders of how you treat your customers in order to stay in business.
Too often, literary essay is at its best if made personal. However, that is not always the case as it will depend on the subject matter and what your teacher or professor requires. If an essay was made personal, it would be a much easier read. On the other hand, if your teacher or professor struggles with unfamiliar words and impersonal anecdotes while reading your essay, they may not mark it with that transcribe the DNA based on the kind of genes comparison and contrast essays examples we don’t compromise on the caliber of those papers we a favorable grade when they are done reading, even if all you stated there are facts.
The trick with goals is making them realistic. Setting a goal to make a million bucks next month probably isn’t going to happen. Gaining three new clients next month just might. By setting small, reachable goals, you’ll feel like you’re making progress. That’s often enough to get you fired up to do more. Each small goal leads to larger ones. The next thing you know, you’re business is solid and growing.
This literality is what exasperates me when I deal with students who believe that asking for an “evaluation rubric” is one way to get a better grade. These are the students who will say things like: “But I haven’t made a lot of grammatical errors, my essay is properly formatted in the MLA style, and I answered the question. Why did I get a 75?” They are usually indignant when uttering these words and this is when they demand a reckoning with the help of a rubric: they want a document that says: “Here are the ingredients for a analysis essay. Fulfill them and you will get a good grade.” They want back-up to prove they’ve done everything right and it’s my fault for not recognizing it.
It doesn’t have to be a formally written business plan, but you do have to have a plan. Goals and objectives are like stair steps to your mission and vision. Realistic goals and objectives can be developed from the analysis example and customer profile.
No matter how much knowledge you have about a specific subject, it is always good to have a clear view on what you are trying to explain. Try to collect a lot of information from various sources and then initiate the project. Don’t ignore the points you do not agree with. Try to know more about them prior to reaching a final conclusion.
If you want to move your business from being successful to very profitable, you need to meet your clients’ needs and wants better than your competitors do. You need to know who your prospective client is, what his problem is and where he hangs out. In order to do this you need to be able to put yourself into your prospective clients’ shoes. What are his characteristics, needs, and motivations? Where are you most likely to find him and how would he prefer to be approached?
Slashing prices. Unless you are absolutely certain that cutting prices on your products or services will make a difference in your sales, then don’t do it. Be aware that, in actuality, reducing prices rarely makes a difference, so do your homework first.
Remember, in professional world who you know, and who knows you matter. So networking will be a good way to go. You should try to socialize a bit more, moving around your professional circle, meeting new people in your industry and in your organization. And at all times, remember to be in contact with those you meet.